Maximize Your Google Benefits with Expert Financial Planning
Designed exclusively for Googlers — make confident financial decisions around equity, retirement, and your long-term goals.
Overview
As a Google employee, your compensation package offers incredible potential—but it can also be complex. Between equity grants, 401(k) options, and a wide range of benefits, it’s easy to feel overwhelmed or uncertain. We help Google employees understand, manage, and optimize every part of their financial picture.
Our mission is to help you make the most of your hard work—whether that means achieving early retirement, buying a home, or building generational wealth.
What We Do for Google Employees
RSU & Stock Compensation Planning
- Timing stock sales to minimize tax impact
- Diversifying concentrated Google stock exposure
- Managing blackout periods and trading windows
401(k) Management & Optimization
- Review and optimize your 401(k) contributions (including Mega Backdoor Roth strategies)
- Help choose the right investment mix based on your time horizon and goals
- Coordinate 401(k) strategy with overall tax and retirement planning
Benefits & Perks Integration
- Health Savings Account (HSA) strategies
- ESPP analysis and sell vs. hold strategies
- Charitable giving, donor-advised funds, and Google’s match programs
Tax-Efficient Planning
- Year-round tax planning for RSUs, bonuses, and other variable income
- Working with your CPA or offering referrals
- Scenario modeling for AMT, capital gains, and Roth conversions
Investment & Wealth Management
- Portfolio construction beyond your Google holdings
- Aligning your investments with your risk profile and tech-heavy compensation
- Passive, diversified strategies that complement your equity exposure
Financial Independence & Retirement (FIRE)
- Planning for early retirement or career changes
- Cash flow mapping and withdrawal strategies
- Monte Carlo simulations and long-term goal planning
We Come From Tech
Our founder, Jennifer Dazols, is on a mission to redefine how people think about money and work.
After a 15+ year career in tech—including serving as a director at a Fortune 500 company in Silicon Valley—Jenni made a bold career change into financial planning. She stepped into this field to support people navigating the same questions she once faced: how to build a life that feels aligned, intentional, and truly your own.
Jenni was honored as a Hero of the 500s by Fortune Magazine for her leadership and community impact. Today, she works with with tech professionals in their 40s and 50s who want to chart their own path—professionally, financially, and personally.
Personalized Planning for San Francisco Bay Area Families and Professionals
At Modern Family Finance, we’re proud to be a top-rated San Francisco financial advisor serving individuals, couples, and families across the Bay Area. Whether you’re navigating tech equity, managing self-employment income, or planning for financial independence, our mission is to help you align your money with your life—intentionally and without judgment.
We are a woman- and LGBTQ-owned financial planning firm based in San Francisco’s Outer Sunset. We live here, raise our families here, and understand the unique financial realities of the Bay Area better than most. If you’re looking for a financial advisor in San Francisco who truly gets it—we’d love to meet you.
Whether you’re managing tech equity, growing a business, planning a family, or simply seeking clarity in a complex financial world, we’re here to help—with strategy, compassion, and zero judgment.
Why We’re a Great Fit for Googlers
- Tech-Savvy Expertise: We know Google’s comp structure inside and out.
- Fee-Only & Fiduciary: No commissions, no hidden agendas—just advice in your best interest.
- Highly Personalized: We don’t use one-size-fits-all plans. Everything is tailored to your life, values, and vision.
- Bay Area Based, Serving You Anywhere: Meet virtually or in person at your convenience.
What Our Clients Say
Your Next Steps
Your financial future deserves a thoughtful plan. Schedule your free discovery call and see how we help Google employees like you thrive.